Steering or channeling refers to what practice in real estate?

Steering or channeling in real estate specifically refers to the practice of directing individuals away from neighborhoods based on personal characteristics such as race, ethnicity, religion, or other protected classes. This practice is considered discriminatory and is illegal under fair housing laws, which aim to prevent such biases in housing-related decisions.

By understanding this concept, real estate professionals can recognize the importance of promoting equal housing opportunities and ensuring that all individuals have access to a broad range of neighborhoods. It highlights the ethical responsibility of real estate agents to refrain from engaging in practices that could perpetuate segregation or discrimination in housing.

The other choices relate to various aspects of real estate marketing or development but do not accurately capture the meaning of steering. Promoting listings through social media and attracting buyers to luxury neighborhoods pertain to legitimate marketing strategies. Encouraging mixed-use developments focuses on land use and urban planning, which also does not involve the discriminatory nature of steering.